Privacy policy

Last updated: 5 November 2026

This policy explains how SIA ILUM 8 (ILUMHOUSE), reg. no. 40203233296, Vīlandes iela 12-1, Rīga, LV-1010, Latvia (“ILUMHOUSE”, “we”), collects and uses your personal data. We are the controller of your data. Questions about privacy: [email protected].

What we collectYour contact details and what you tell us about your plot and the house you want.
WhyTo answer your request, prepare an offer and, if you buy, build and deliver your house.
Where it comes fromOur website forms, Meta and Google lead forms, phone, e-mail, WhatsApp, fairs and factory visits.
Who sees itOur sales team and service providers working on our behalf. We never sell your data.
CookiesAnalytics and advertising cookies only with your consent.
Your rightsAsk us to see, correct or delete your data, or to stop contacting you — at any time.

1. What data we collect

Data you give us. When you ask for a price, an offer or a call, we collect your name, phone number, e-mail address, the country and location of your plot, the number of houses, the model and extras you are interested in, the price shown to you and your message. When you book a factory visit or meet us at a fair, we collect your name, contact details and the planned visit time. When you subscribe to our newsletter, we collect your e-mail address.

Data from lead forms on other platforms. If you fill in a form directly on Facebook, Instagram (Meta) or in a Google ad, the platform sends us what you entered: usually your name, e-mail, phone number and your answers to the form’s questions.

Data collected automatically. With your consent, analytics and advertising cookies record your IP address, device and browser type, the pages you visit, where you came from and when (see sections 6 and 7).

We do not ask for or process special categories of data, such as health, religion or ethnic origin.

2. How we use it

3. Purposes, legal basis and retention

PurposeDataLegal basis (GDPR)How long we keep it
Answering your request, preparing an offerName, contacts, plot location, selected model and extras, messageSteps before a contract — Art. 6(1)(b)5 years after our last contact, then anonymised
Follow-up during the saleName, contacts, history of requestsLegitimate interest — Art. 6(1)(f)5 years after our last contact, then anonymised
Factory visits and fairsName, contacts, visit timeArt. 6(1)(b) and (f)5 years after the visit, then anonymised
NewsletterE-mail, nameConsent — Art. 6(1)(a)Until you unsubscribe
Analytics and advertisingOnline identifiers, browsing dataConsent — Art. 6(1)(a)As set out in the cookie settings
Contract, delivery, warranty and serviceContract, house, delivery and contact dataPerformance of a contract — Art. 6(1)(b)For the contract and warranty period, then as long as claims may be brought
Accounting and taxContract and payment dataLegal obligation — Art. 6(1)(c)As required by Latvian law
Legal claimsData needed for the claimLegitimate interest — Art. 6(1)(f)Until the limitation period ends

Your name and a phone number or e-mail are needed so we can reply. Everything else is optional.

Anonymised means we delete your name, contacts and anything else that identifies you; what remains (for example, which model was requested and from which country) is no longer personal data.

4. Who we share it with

Only with service providers that process data on our behalf under a written agreement, and only as much as they need:

If you choose WhatsApp, WhatsApp’s own terms apply to that conversation. We may also disclose data when the law requires it. We do not sell personal data.

5. Transfers outside the EU

Some providers, in particular Google and Meta, may process data in the United States or elsewhere outside the European Economic Area. In that case we rely on the EU–US Data Privacy Framework (where the provider is certified) and/or the European Commission’s Standard Contractual Clauses. Ask us for details at [email protected].

6. Cookies

Strictly necessary cookies keep the website working and do not need consent. Analytics and marketing cookies are used only if you accept them in the cookie banner. You can change your choice at any time via the cookie settings link in the footer.

7. Advertising audiences

If you accept marketing cookies, we use information about your visit to show you our ads on Meta and Google and to build similar audiences. This is profiling for advertising only. We do not make automated decisions about you — every request is handled by a person. You can stop it by withdrawing your cookie consent or in the ad settings of each platform.

8. Security

We use access control, encrypted connections and security requirements for our providers to protect your data. If a data breach could put your rights at risk, we will inform the supervisory authority and, where needed, you.

9. Children

Our website and houses are meant for adults. We do not knowingly collect children’s data. If you believe a child has sent us data, write to us and we will delete it.

10. Your rights

You can ask us to access, correct or delete your data, to restrict or object to its processing (including sales follow-up and direct marketing), to receive it in a portable format, and to withdraw any consent you gave.

Write to [email protected] or to SIA ILUM 8, Vīlandes iela 12-1, Rīga, LV-1010, Latvia. We reply within one month (for complex requests this can be extended by two more months) and may ask you to confirm your identity. To stop sales contact, simply tell your sales manager or reply to any of our e-mails.

You can also complain to the Data State Inspectorate of Latvia (Datu valsts inspekcija), Elijas iela 17, Rīga, LV-1050, +371 6722 3131, [email protected], dvi.gov.lv, or to the data protection authority in your own country.

11. Changes and contact

We may update this policy; the current version and its date are shown at the top of this page. Questions: SIA ILUM 8 (ILUMHOUSE), reg. no. 40203233296, Vīlandes iela 12-1, Rīga, LV-1010, Latvia · [email protected] · +371 26 80 86 56.